Curamia

/ miscellaneous / Experiential ai
Overview
Various print & digital collateral for first ever 100% female-founded and funded tequila brand, Curamia. At Marketwake, I designed out of home concepts, in-store display materials, converting emails, social graphics, and more for the brand.

To get the client thinking big, we pitched several experiential activations like a giant trailer speakeasy to host guests at large events, turning typically other colored objects orange, and creating projected worlds inside of a bottle. To help the client better visualize the potential of these activations, I created scenes with the help of MidJourney, an AI platform that generates images from descriptive prompts.
Details
  • Role: Senior Visual Designer & Design Lead
  • Agency: Marketwake
  • Tools: Figma, InDesign, Photoshop, MidJourney
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